DEN Airport Advertising Media
Call us today at
(213) 342-1760 or Email us at
hello@theairport.org
GET OUR MEDIA KIT
25+ Airport Media Formats
Denver (DEN) Airport Advertising
The 15th most used airport in the world and the fifth busiest in the United States, Denver International Airport is just 25 miles from downtown Denver, within easy travel distance for business flyers. The airport serves as the main hub for both Great Lakes Airlines and Frontier Airlines, as well as being a major hub for United and Southwest.
DEN advertising opportunities run from screen and wall ads to WiFi promotions and everything in between. There are plenty of options for brands looking to promote their companies through Denver International Airport advertising and the free WiFi provided across all three concourses means it is very simple for would-be travelers to look up new products and find more information on companies and services they’re interested in.
DEN is also finishing up a commuter rail service to enhance the airport’s accessibility. When complete, later this year, travelers will be able to make it from the Downtown Denver Union Station to the airport within 35 minutes. The renovation includes a specialty plaza where visitors and locals alike can enjoy entertainment outdoors, or simply relax and enjoy the arts, while heading back to the 500+ room Westin Denver International Airport hotel and conference center to rest up before a flight. Each of these elements will provide brands with new ways to reach their target audience.
Denver Airport Travelers Profile
| 2013 total passengers: | 52,556,359 |
| Avg. monthly passengers: | 4,379,697 |
Source: Airports Council International 2013
Airport WiFi Sponsorship
Capture 100% share of voice and guaranteed engagement! Denver Airport sponsorship campaigns offer several screens of exclusive, high-impact interactions for your brand.
- Devices: Mobile, Tablet and Laptop (Android and iOS)
- Pricing Model: CPE, CPI and CPM
- Formats: App Download, Display, Video, Click-To-Visit, Email Collection, Poll Question, E-commerce Showcase, Social, Save The Date and Text Match.
- Production Estimate: $0
- Advertisers: Amazon, Rackspace, TransferWise, Marriott, and more.
Baggage Claim Area
Denver Airport showcases Dioramas, Spectaculars and Tension Fabric Display in the baggage area.
- Type: Static and Digital
- Size: Varies
- Share of Voice: 100%
- Format: Static
- Production Estimate: $300-$1,500
- Advertisers: Prudential, Verizon, TheParking Spot, Oracle, and many more.
Overhead Banners
Capture 100% share of voice and guaranteed engagement! Denver Airport offers multiple locations with high-impact overhead banner advertising displays.
- Type: Tension Fabric Displays
- Size: Varies
- Share of Voice: 100%
- Production Estimate: $1,000 - $3,500
- Advertisers: GMC, Lincoln, Universal Pictures, Zoho CRM, and more.
The Business Network & Club Lounges
This impactful network is specifically targeted to deliver advertisers an elusive audience of airport travelers: C-Suite executives, business decision-makers., and affluent frequent flyers. Reach the most exclusive business and luxury leisure travelers where no one else can. Executive Club Lounges represent an exclusive opportunity for delivering tailored marketing messages to a valuable and premium travelers.
- Type: Vertical, Digital, Exhibit, Banners and Product Placements.
- Size: Varies
- Share of Voice: 100% on Static. :10 Seconds out of :60 seconds loop
- Format: Static and full motion.
- Advertisers: Sony, Bose, Grey Goose, Jaguar, Lexus, and many more.
Digital Screen Network
The Denver Airport Digital Network, which is comprised of fully-digital, high definition double-sided 70” LCD screens. Each unit is situated in head-on positions in order to guarantee that this premium advertising medium is seen by all arriving and departing passengers throughout the airport.
- Type: Digital LCD Screens
- Size: 40“, 48”, 50” and 70”
- Share of Voice: :10 Seconds out of :60 seconds loop
- Format: Static and full motion
- Production Estimate: $0
- Advertisers: Nissan, Verizon, Visit Las Vegas, IBM, and many more.
Digital Spectaculars
Digital Spectaculars are intentionally located in the most densely populated areas of Denver Airport.
- Type: Large Format Digital LCD Screens
- Size: Varies
- Share of Voice: :10 Seconds out of :60 seconds loop
- Format: Static and full motion
- Production Estimate: $0
- Advertisers: Accenture, Microsoft, SanDisk, Intel, Oracle, and many more.
Dioramas
Sleek, bright and sized right, these beautiful signs showcase your brand to millions every month. Located on walls, in concourses, arrival and public areas, and at key intersections of the airport, these large format signs bring your message to life.
- Type: Static
- Target: Baggage, Concourse, Terminal Connectors, and Ticketing.
- Share of Voice: 100%
- Production Estimate: $300-$600
- Advertisers: University of Texas, Samsung, Enterprise, Expedia, and more.
Mini-Spectaculars
A large-scale variation of a classic advertising format, backlit Spectaculars deliver great passenger reach and impact. Mini-Spectaculars are strategically placed in main Denver Airport arteries to catch traveler's eyes while they navigate to concourses and arrival areas.
- Type: Static
- Target: Baggage, Concourse, Terminal Connectors, and Ticketing.
- Formats: 5'h x 20'w, 4'h x 10'w, 7'h x 11'w, 5'h x 15'w, and 6'h x 6'w
- Share of Voice: 100%
- Production Estimate: $400-$700
- Advertisers: Dell, CA Technologies, Oracle and more.
Security Tray Bins
Since all passengers must go through security check points, these messages cannot be avoided and therefore guarantee 100% departing passenger visibility. Brand recognition and recall are much more likely when advertising serves a practical purpose and is helpful to passengers.
- Type: TSA Security Line Media
- Size: Fixed
- Share of Voice: 100%
- Target by: Airport and Terminal
- Format: Static
- Advertisers: Arizona State University, Honda, Reebok, Zappos and more.
Spectaculars
Reach your target audience in a big way with Spectaculars! Your message gets noticed as passengers walk to baggage claim, restaurants, shopping or their gate. Spectaculars are also located in great targeted locations like the Rental Car Facility and the Taxi line at Denver Airport.
- Type: Static
- Target: Baggage, Concourse, Terminal Connectors, and Ticketing.
- Formats: 5'h x 20'w, 4'h x 10'w, 7'h x 11'w, 5'h x 15'w, and 6'h x 6'w
- Share of Voice: 100%
- Production Estimate: $500 - $1,200
- Advertisers: Dell, CA Technologies, Oracle and more.
Wall Wraps
Wall and window wraps deliver big impact to travelers and are strategically located in high traffic locations. They provide a “can’t miss” message for advertisers. Both large and small, wraps are a great option to show-off your brand or offer.
- Type: Wall Wrap Statics
- Size: Varies
- Share of Voice: 100%
- Production Estimate: $1,000 - $5,000
- Advertisers: Mail Chimp, HSBC, Sophos, Infor, Undertone, and more.
Did You Know?
Airport advertising is the only medium forecast to double its audience within the next 20 years.
The airport arena creates a positive pre-disposition toward brand communications.
Passengers believe advertising belongs within an airport.
Advertising in airports bestows a brand with international status, prestige and power.
Passengers express a desire for greater engagement with airport advertising.
Airport advertising is the only medium able to deliver a powerful and memorable universal brand experience across the globe.
Denver International Airport Hits 200 Destinations
Posted: September 26, 2018
Denver International Airport is rapidly expanding it’s services and offering more flights than ever before. The airport will provide flights to 200 worldwide destinations, making it one of just four airports in the entire country with this number of destinations. The expansion is good news for airport advertising, too.
According to DIA CEO, Kim Day, the airport has been working hard to create a more attractive and enticing travel hub. The result is that more and more airlines are opening flights to airports around the world. In fact, passengers can reach 25 different airports in 11 countries, via 23 different airline carriers. In 2018 alone, four different airlines have added 17 destination and multiple flights.
Airport advertising is on the rise at the Denver International Airport, as well. With new destinations come new passengers and new eyes on the ad campaigns throughout the airport. It’s the perfect opportunity for companies to reach more potential customers. The possibilities are endless, with millions of travelers moving through the terminals every year.
With 200 destinations under its belt, it’s likely that Denver International will continue to expand its offerings and provide more and more passengers, as well as space for airport advertising campaigns. These will be reaching more people as time goes on, but companies are already benefiting from the increase in traffic.
GET IN TOUCH WITH US
Still have Questions? Call us (213) 342-1760 or Contact us below,
Send Us an Email
