Airport Advertising :
Reach a Captive Audience at
Newark International Airport
At EAM, we assist brands and agencies in developing global airport media strategies, including planning, vendor coordination, and executing comprehensive advertising campaigns to deliver exceptional results—wherever your audience travels.
You are in good company.
cases See Case StudiesEAM: Streamlining Your Path to Powerful Airport Advertising
- Newark Airport Impact
- About Newark Airport
- Why Newark?
- Newark Audiences
- CCA/Nielsen Study
- About EAM
- Explore Airports
Make an indelible impact on millions traversing through Newark Liberty International Airport (EWR). At EAM, our team of airport advertising specialists is here to craft and execute distinctive advertising plans that genuinely reverberate with your audience.
While we are not affiliated with the official media concession vendors at Newark Liberty International Airport, our expertise in navigating the airport media landscape ensures your brand’s message reaches its audience effectively. We serve as an all-in-one agency solution for activating airport media campaigns, from strategy to execution.
We're committed to guiding you through every stage of the process, from designing a strategy to skillfully executing it for optimal brand impact. By leveraging our expertise, forward-thinking marketers can seize the attention of millions of passengers and generate tangible results.
- Significant Player in Global Air Transport: Newark Liberty International Airport, commonly referred to as EWR, plays a vital role in air transportation, managing over 43 million passengers annually. This highlights its significant standing in the realm of global aviation.
- Optimized Travel Experience: EWR comprises three efficiently designed terminals, ensuring optimal passenger flow and offering a seamless travel experience for every journey.
- Rich Network of Routes: As a base for more than 50 airlines, Newark Liberty International offers a rich network of routes, connecting passengers to a wide range of both domestic and international destinations.
- 11th Busiest Airport in the United States: In relation to other domestic airports, Newark Liberty International Airport commands a strong position. It is the 11th busiest airport in the United States, showcasing its integral role in the country's air travel network.
- Exclusive Club Lounges: Accommodating the needs of discerning passengers, EWR houses over 10 exclusive club lounges. These elegant retreats provide an atmosphere of relaxation and convenience, enabling travelers to unwind or work in a peaceful setting before their flights.
- Symbol of New Jersey's Connectivity and Accessibility: Newark Liberty International Airport is more than an airport; it's a symbol of New Jersey's connectivity and accessibility. Offering high-quality services and extensive connectivity, it welcomes passengers to the Garden State, standing ready for arrivals from across the globe.
- Diverse Population: Newark's Greater Metro Area is a lively hub, home to over 2 million residents, reflecting the city's appeal and potential for growth.
- Positive Growth: Over the past five years, Newark's population has seen a steady growth, a reflection of the city's rejuvenation and the promise of opportunity.
- Economic Strength: Newark exhibits significant economic resilience, with an economic growth rate that has been steadily climbing over the past three years. The city fosters innovation, driving success and continuously enriching the lives of its residents.
- Key Industries: Newark is globally recognized for its strong transportation and logistics sector, thanks to its major airport and seaport. It's also known for healthcare, education, and insurance sectors, creating a balanced and dynamic economic landscape.
- Event Host: Newark plays host to numerous influential conferences and events, including the Newark International Film Festival, and the renowned New Jersey Performing Arts Center presents concerts and performances from local and international artists.
- Sports Enthusiasm: Newark is a city passionate about sports, being the home of the NHL's New Jersey Devils, reflecting the city's fervent sports culture.
- Academic Hubs: Newark houses esteemed institutions like Rutgers University - Newark and the New Jersey Institute of Technology, highlighting the city's commitment to educational excellence and innovation.
- Cultural Scene: Known for its vibrant arts and music scene, Newark hosts the popular Lincoln Park Music Festival. It's also the home of the Newark Museum of Art, the state's largest museum.
Business Decision Makers expand_more
Located around Newark Liberty International Airport (EWR), advertising can be an effective method to connect with business decision-makers who regularly visit this dynamic hub, especially during prominent conferences and events happening in the Newark and New York City areas. Executives and managers with tight schedules highly value convenience and efficiency during their travels.
As they constantly travel between locations, advertising at EWR offers a distinct opportunity to catch their attention and leave a lasting impression on these occupied professionals, particularly when they are in the area for events like business summits or international trade shows. This exposure can potentially generate valuable business connections for your brand.
These top-tier decision-makers persistently look for ways to optimize their travel experiences at Newark Liberty International Airport. They prioritize access to luxurious airport lounges, expedited security, and efficient baggage check-in, as well as any other amenities that ensure a seamless and hassle-free trip.
By presenting your brand in the upscale settings of EWR, you can align your brand with the principles of convenience and efficiency that these influential individuals cherish, further solidifying your brand's presence in their minds during significant Newark and New York City-based conferences and events.
Affluent Travelers expand_more
Advertising to high-income travelers at Newark Liberty International Airport (EWR) is a tactical choice for marketers. These passengers frequently possess substantial disposable income and a passion for luxury experiences, making them an attractive audience for a diverse array of brands.
These discerning customers continually search for products and services that suit their refined lifestyles, including high-end fashion, sophisticated fragrances, extravagant automobiles, and other upscale offerings.
They travel extensively, delving into new destinations and experiences that cater to their preferences and cultivated tastes.
By opting to advertise at EWR, you can engage with this prosperous demographic at an opportune moment when they are more open to novel products and exceptional experiences.
This focused strategy can considerably boost your brand's visibility and allure among this sought-after audience.
Early Tech Adopters expand_more
Travelers utilizing EWR often demonstrate tech-savviness and are generally among the first to embrace new tech products and services. They tend to book flights and accommodations online, use mobile apps for check-in and flight status updates, and adopt advanced technologies like biometrics and virtual reality for superior travel experiences.
These individuals may also exhibit a heightened curiosity in discovering unconventional travel destinations and experiences.
Capitalize on the opportunity to interact with these tech-savvy travelers by amplifying your brand's presence at Newark Liberty International Airport. Allow us to facilitate your connection with early adopters who are always searching for the newest innovations.
Leisure Travelers expand_more
Advertising at Newark Liberty International Airport (EWR) offers the perfect setting to showcase your products, services, events, and programs to leisure travelers.
These individuals are escaping their daily routines to indulge in a much-needed vacation or holiday with loved ones. They seek enjoyment and tranquility, and are enthusiastic about optimizing their time away from work or other obligations.
By featuring your brand at EWR, you can establish connections with these travelers at a pivotal moment when they're most open to fresh ideas and experiences. With our assistance, you can devise a customized EWR advertising strategy that aligns with their passions and principles, capturing their attention and motivating them to interact with your brand.
Seize the opportunity to engage with frequent leisure travelers. Allow us to help you amplify your brand's presence and build relationships with travelers who are excited to discover new adventures and fully embrace their leisure time.
Families expand_more
Take advantage of the opportunity to engage with families and their children at Newark Liberty International Airport (EWR). Allow us to support you in enhancing your brand's prominence and establishing connections with travelers who are passionate about maximizing their time away with their kids. From toys and theme parks to family-oriented movies and live performances, we'll assist you in targeting your desired audience and achieving meaningful results for your brand.
Students and Alumni expand_more
By promoting your university programs at EWR, you can forge connections with both current students and alumni during a critical moment when they're most open to innovative ideas and opportunities. With our guidance, you can create a customized EWR advertising campaign that appeals to their interests and values, capturing their attention and encouraging them to pursue new educational avenues. Whether your goal is to attract potential students or maintain engagement with your alumni community, EWR advertising is an invaluable resource to consider.
Of travelers notice airport advertising.
Of U.S. travelers associate airport advertising with high-quality brands and services.
Of U.S. travelers reported taking action after seeing airport ads.
Have reported purchasing an advertised item while at the airport.
Of respondents said they are likely to shop at a brand's brick - and - mortar location after seeing an airport ad.
Of frequent flyers are prompted to visit a website or store after seeing a brand's airport advertisement.
Make decision after seeing advertising at the airport.
Source: Clear Channel Airports and Nielsen Study
Our Expertise in Airport Advertising
Are you ready to elevate your brand and captivate millions of airport travelers globally? Established in 2015, EAM brings over 21 years of collective experience to the forefront, offering unparalleled expertise and dedication to ensure your brand's success in the airport advertising arena.
Customized strategies and seamless execution: Rely on our seasoned team to guide you through every step, from crafting a bespoke strategy to delivering maximum impact and ROI for your brand.
Traveler-centric approach: Our profound understanding of travelers' distinct needs and preferences empowers us to design unforgettable experiences at pivotal touch-points.
Collaborative approach: Building on our already solidified and strong relationships with global concession owner partners, we work hand-in-hand to plan, produce, negotiate, execute, and report on advertising campaigns for optimal outcomes. We love working with the likes of Clear Channel Airports, JCDecaux, Lamar, Boingo and many other airport and in-flight media vendor companies.
Comprehensive travel media solution: As an all-in-one solution for travel media, EAM has successfully propelled numerous renowned brands and organizations in their airport advertising campaigns across 50+ airports worldwide.
Track record of success and reliability: Harness our extensive industry experience and proven accomplishments in airport advertising to attain your marketing objectives and create a lasting impression on millions of airport travelers worldwide.
Built upon a solid foundation and driven by a passion for excellence in airport advertising, EAM invites you to embark on a journey towards extraordinary brand recognition and growth. Connect with us and let us help you craft impactful and memorable advertising journeys!
North America
- Atlanta - ATL
- Austin - AUS
- Baltimore - BWI
- Boston - BOS
- Burbank - BUR
- Cancun - CUN
- Charlotte - CLT
- Cincinnati - CVF
- Chicago (ORD)
- Chicago - MDW
- Cleveland - CLE
- Columbus - CMH
- Dallas - DAL
- Dallas - DFW
- Denver - DEN
- Des Moines - DSM
- Detroit - DTW
- El Paso - ELP
- Fort Lauderdale - FTL
- Guadalajara - GDL
- Honolulu - HNL
- Houston - IAH
- Houston - HOU
- Indianapolis - IND
- Jacksonville - JAX
- Kansas City - MCI
- Las Vegas - LAS
- Little Rock - LIT
- Long Beach - LGB
- Los Angeles - LAX
- Nashville - BNA
- Maui - OGG
- Memphis - MEM
- Mexico City
- Monterrey - MTY
- Miami - MIA
- Midland - MAF
- Milwaukee - MKE
- Minneapolis - MSP
- New Orleans - MSY
- Newark - EWR
- New York - JFK
- New York - LGA)
- Oakland - OAK
- Oklahoma City - OKC
- Ontario - ONT
- Orange County - SNA
- Orlando - MCO
- Philadelphia PHL
- Phoenix - PHX
- Pittsburgh - PIT
- Portland - PDX
- Sacramento - SMF
- Salt Lake City - SLC
- San Antonio - SAT
- San Diego - SAN
- San Francisco - SFO
- San Juan - SJU
- San Jose - SJC
- Seattle - SEA
- Tampa - TPA
- Tijuana - TIJ
- Washington DC - DCA
- Washington DC - IAD
- West Palm Beach - PBI
Europe
- Amsterdam - AMS
- Athens - ATH
- Barcelona - BCN
- Berlin - TXL
- Brussels - BRU
- Budapest - BDU
- Copenhagen - CPH
- Dublin - DUB
- Frankfurt - FRA
- Geneva GVA
- Hamburg - HAM
- Helsinki - HEL
- Istanbul - IST
- Lisbon - LIS
- London - LGW
- London - LHR
- Madrid - MAD
- Manchester - MAN
- Milano - MXP
- Moscow - DME
- Moscow - SVO
- Munich - MUC
- Oslo - OSL
- Paris - CDG
- Prague - PRG
- Rome - FCO
- Stockholm - ARN
- Vienna - VIE
- Warsaw - WAW
- Zurich - ZRH
South America
- Belo Horizonte - CNF
- Bogota - BOG
- Brasilia - BSB
- Buenos Aires - EZE
- Cali - CLO
- Lima - LIM
- Medellin - MDE
- Montevideo - MVD
- Rio de Janeiro - GIG
- Salvador - SSA
- Santiago - SCL
- Sao Paulo - GRU
Asia & Oceania
- Auckland - AKL
- Bangkok - BKK
- Beijing - PEK
- Brisbane - BNE
- Guangzhou - CAN
- Hanoi - HAN
- Ho Chi Minh City - SGN
- Hong Kong - HKG
- Jakarta - CGK
- Kuala Lumpur - KUL
- Manila - MNL
- Melbourne - MEL
- Osaka - ITM
- Perth - PER
- Seoul - ICN
- Shanghai - PVG
- Shenzhen - SZX
- Singapore - SIN
- Sydney - SYD
- Taipei - TPE
- Tokyo - HND
- Tokyo - NRT
Middle East, India, Africa
- Abu Dhabi - AUH
- Bahrain - BAH
- Bangalore - BLR
- Cape Town
- New Delhi - DEL
- Doha - DOH
- Dubai - DBX
- Jeddah - JED
- Johannesburg - JNB
- Kuwait - KWI
- Mumbai - BOM
- Riyadh - RUH
- Tel-Aviv - TLV
Discover Powerful Airport Advertising Solutions
- Digital Solutions
- Static Solutions
- Airline Lounges
- Security Area
- WiFi Sponsorships
- Experiential
- Exteriors
- In-Flight Video
Digital Spectaculars expand_more
Digital spectacular screens offer a powerful advertising tool to capture significant attention in airports.
Strategically located in high-traffic areas, these screens provide maximum visibility and impact for your brand.
With their attention-grabbing size and creative flexibility, digital spectacular screens can captivate the attention of travelers and drive engagement like never before.
Let us create a tailored advertising strategy that leverages these screens for measurable success.
- Ad spots: Ranges from 8 to 30 seconds.*
- Loop duration: Ranges from 30 to 240 seconds.*
- Capabilities: Full motion animation and static. Use different rotating ads.
- Lead times: 7-10 business days.*
* Differs depending on the airport.
Digital Large Format expand_more
Large format digital screens offer a unique opportunity to make a lasting impression on travelers.
These screens have the wow factor needed to capture your target audience's attention and inspire them to engage with your brand.
Large format digital screens offer creative flexibility to showcase your brand's messaging and art in a way that resonates with your target audience.
Strategically located in high-traffic areas, these screens ensure maximum visibility and engagement for your brand.
Allow us to design a customized advertising strategy that harnesses the potential of these screens, delivering quantifiable results for your brand.
- Ad spots: Ranges from 8 to 30 seconds.*
- Loop duration: Ranges from 30 to 240 seconds.*
- Capabilities: Full motion animation and static. Use different rotating ads.
- Lead times: 7-10 business days.*
* Differs depending on the airport.
Digital Screen Network expand_more
By using digital network screens, you can deliver your message to travelers multiple times throughout their journey.
Strategically placed in high-traffic areas, these screens ensure maximum exposure for your brand.
These screens build frequency and drive engagement, making them an effective advertising option.
Digital network screens provide a unique opportunity to connect with your target audience in a prime moment when they're most receptive to new ideas and experiences.
Creative lead times are 7-10 business days.
Elevate your brand's visibility and connect with travelers in airports using digital network screens.
Let us develop a personalized advertising approach that utilizes these screens for tangible success in promoting your brand.
- Ad spots: Ranges from 8 to 30 seconds.*
- Loop duration: Ranges from 30 to 240 seconds.*
- Capabilities: Full motion animation and static. Use different rotating ads.
- Lead times: 7-10 business days.*
* Differs depending on the airport.
Video Walls expand_more
Video walls are strategically positioned in high-traffic areas of the airport, ensuring maximum visibility and engagement for your brand.
These high-impact screens provide maximum visibility for your brand, making a lasting impression on travelers.
With their large size and creative flexibility, video walls offer a unique opportunity to showcase your brand's messaging and art in a way that truly resonates with your target audience.
- Ad spots: Ranges from 8 to 30 seconds.*
- Loop duration: Ranges from 30 to 240 seconds.*
- Capabilities: Full motion animation and static. Use different rotating ads.
- Lead times: 7-10 business days.*
* Differs depending on the airport.
Baggage Claim Digital Network expand_more
Baggage claim digital network screens provide a unique opportunity to connect with travelers at a prime moment.
Strategically placed in high-traffic areas throughout the baggage claim area, these screens ensure maximum exposure for your brand.
By using baggage claim digital network screens, you can deliver your message to travelers multiple times, building frequency and driving engagement.
Whether you're promoting a new product, service, or event, these screens offer a unique opportunity to connect with your target audience in a prime moment when they're most receptive to new ideas and experiences.
Seize the opportunity to enhance your brand's presence and engage with passengers in the baggage claim area.
- Ad spots: Ranges from 8 to 30 seconds.*
- Loop duration: Ranges from 30 to 240 seconds.*
- Capabilities: Full motion animation and static. Use different rotating ads.
- Lead times: 7-10 business days.*
* Differs depending on the airport.
Flight Information Digital Screens expand_more
Flight information screens are some of the most frequently viewed screens in the airport, making them a highly valuable advertising space to capture travelers' attention.
As travelers check their flight times, they often have idle time to browse other content on the screens, providing an opportunity for advertisers to reach them with targeted messaging.
Strategically located in high-traffic areas such as near departure and arrival gates, these screens provide maximum visibility and impact for your brand.
Whether you're promoting a new product, service, or event, these screens offer a powerful way to connect with your target audience and capture their attention.
- Ad spots: Ranges from 8 to 30 seconds.*
- Loop duration: Ranges from 30 to 240 seconds.*
- Capabilities: Full motion animation and static. Use different rotating ads.
- Lead times: 7-10 business days.*
* Differs depending on the airport.
Digital Charging Network expand_more
Digital charging network screens are a highly effective advertising tool for brand marketers looking to maximize their reach and connect with travelers in airports.
These screens are strategically located in high-traffic areas throughout the airport, ensuring maximum exposure for your brand.
By using digital charging network screens, you can not only deliver your message to travelers but also provide them with a useful service - the ability to charge their devices.
This dual functionality of advertising and providing a service can help to build a positive brand image and increase engagement with your target audience.
- Ad spots: Ranges from 8 to 30 seconds.*
- Loop duration: Ranges from 30 to 240 seconds.*
- Capabilities: Full motion animation and static. Use different rotating ads.
- Lead times: 7-10 business days.*
* Differs depending on the airport.
Large Format Banners expand_more
Large format banners offer a large, eye-catching space that can capture the attention of everyone walking through the airport.
They can be strategically placed on walls or hung from ceilings throughout the airport, ensuring maximum exposure for your brand.
With large format banners, you have the opportunity to own 100% of the share of voice, meaning your message is the only one being seen by travelers in that area.
With bold and bright colors, they stand out from the neutral tones of airport terminals, making them hard to miss.
Allow our experts to assist you in crafting a tailored advertising plan that harnesses the power of large format banners, providing quantifiable outcomes and supporting your marketing objectives.
- Size: Various sizes.*
- Production lead time: 14-21 business days*
- Production cost: Banners have a printing, shipping, install, and removal cost.*
* Differs depending on the actual unit.
Tension Fabric Display expand_more
Tension fabric displays are a visually stunning way to showcase your brand or product in the airport.
With their ability to command attention and stand out in a crowded airport environment, tension fabric displays are an effective way to capture the attention of travelers.
Compared to other advertising formats in the airport, tension fabric displays offer a cost-effective solution to reach a large audience.
With tension fabric displays, you have the opportunity to own 100% of the share of voice, meaning your message is the only one being seen by travelers in that area.
- Size: Various sizes.*
- Production lead time: 14-21 business days*
- Production cost: TFD's have a printing, shipping, install, and removal cost.*
* Differs depending on the actual unit.
Wall Wraps expand_more
Wall wraps offer a visually striking and modern way to showcase your brand in the airport, with the ability to customize and make them unique to your brand.
Strategically placed throughout the airport in high-traffic areas, wall wraps can capture the attention of travelers, providing maximum visibility and impact for your brand.
With wall wraps, you have the opportunity to own 100% of the share of voice, meaning your message is the only one being seen by travelers in that area.
Wall wraps offer a highly effective method to distinguish your brand within the airport environment; allow us to help you capitalize on this opportunity and elevate your brand to unprecedented levels.
- Size: Various sizes.*
- Production lead time: 14-21 business days*
- Production cost: Wall wraps have a printing, shipping, install, and removal cost.*
* Differs depending on the actual unit.
Spectacular expand_more
Spectaculars are medium to large-scale displays placed in high-traffic areas throughout the airport.
They offer a unique opportunity to showcase your brand in a visually backlit stunning way.
Spectaculars can be a cost-effective solution to create a lasting impact.
With the ability to own 100% of the share of voice, your message is the only one being seen by travelers in that area.
- Size: Various sizes.*
- Production lead time: 14-21 business days*
- Production cost: Spectaculars have a printing, shipping, install, and removal cost.*
* Differs depending on the actual unit.
Mini-Spectacular expand_more
Maximize your brand's reach and impact with mini-spectaculars - the cost-effective way to showcase your message in the airport. With 100% ownership, you can be sure that your brand will be the sole focus of travelers passing by.
Strategically placed throughout the airport in high-traffic areas, mini-spectaculars provide maximum visibility and exposure for your brand. Utilize multiple units to capture even more attention and create a powerful presence in the airport.
With their backlit enhancements and bold designs, mini-spectaculars offer a visually stunning way to showcase your product, service, or event in a way that truly resonates with your target audience.
Compared to other advertising formats in the airport, mini-spectaculars offer a cost-effective solution to achieve a wow factor and create a lasting impact. Don't miss out on the chance to elevate your brand's visibility and make a lasting impression in airports.
- Size: Various sizes.*
- Production lead time: 14-21 business days*
- Production cost: Mini-Spectaculars have a printing, shipping, install, and removal cost.*
* Differs depending on the actual unit.
Dioramas expand_more
Dioramas are an effective advertising solution to capture the attention of travelers in airports.
By utilizing multiple units, you can increase the exposure and visibility of your brand to a wider audience. Dioramas also offer backlit enhancements to create a visually striking display that captures the attention of travelers even in low-light areas.
Dioramas offer a cost-effective solution for creating a strong presence in the airport, compared to other forms of airport advertising.
We will help you develop a customized strategy that leverages the potential of dioramas, delivering measurable results and helping you achieve your marketing goals.
- Size: Various sizes.*
- Production lead time: 14-21 business days*
- Production cost: Dioramas have a printing and shipping cost.*
* Differs depending on the actual unit.
Jet Bridge Wraps expand_more
Jet bridge wall wraps offer a captivating and imaginative way to capture the attention of travelers in a captive environment.
The jet bridge provides a unique opportunity to create a powerful first impression for passengers arriving at the airport and a lasting impression for passengers departing from the airport.
By advertising in this space, brands can own the area and reach a diverse audience in a cost-effective way, making it an ideal choice for financial institutions, insurance companies, tourism, and entertainment brands.
Don't miss out on the chance to elevate your brand's visibility and create a lasting impression.
- Size: Various sizes.*
- Production lead time: 14-21 business days*
- Production cost: Jet Bridge Wraps have a printing, shipping, install, and removal cost.*
* Differs depending on the actual unit.
Digital Screens expand_more
Digital screen advertising in airline business club lounges offers a unique opportunity to reach affluent and discerning audiences of business decision-makers and high net worth individuals.
These clubs provide a captive environment where travelers spend significant amounts of time, sometimes upwards of 90 minutes, making it an ideal place to showcase your brand.
By using digital screen advertising in business club dining and seated areas, brands can increase their visibility and reach an influential audience of business decision-makers and high net worth individuals in a cost-effective and imaginative way.
- Ad spots: 30 seconds.
- Loop duration: Ranges from 5-6 minutes.*
- Capabilities: Full motion animation and static. Use different rotating ads.
- Lead times: 5-7 business days.*
* Differs depending on the airport and airline.
Video Wall expand_more
Video walls offer an expansive canvas for brands to capture the attention of affluent business decision-makers and high net worth individuals in business club lounges.
Ranging from 84-100 inches, these walls are impossible to ignore and provide a visually striking backdrop for brand messaging.
By utilizing video walls, brands can cost-effectively increase their visibility and reach a highly influential audience, making it a smart choice for any advertising campaign targeting affluent travelers.
Video walls in business club lounges provide a captive audience, ensuring that brands can make a lasting impression on their target audience during their extended wait times.
- Ad spots: 30 seconds.
- Loop duration: Ranges from 5-6 minutes.*
- Capabilities: Full motion animation and static. Use different rotating ads.
- Lead times: 5-7 business days.*
* Differs depending on the airport and airline.
Entrance Banners expand_more
Target high-level decision-makers and affluent individuals with entrance banners in airport business club lounges.
Engage with a discerning audience in a premium, brand-safe environment that showcases authority and allure.
Make a lasting impression on an elite clientele, leveraging your brand's prestige and exclusivity.
Showcase innovations for business-to-business brands or emphasize luxury for high-end brands, catering to the tastes of an affluent audience.
Utilize cost-effective, eye-catching airport lounge banners to enhance visibility and connect with influential decision-makers who value quality and luxury.
- Size: Various sizes.*
- Production lead time: 14-21 business days*
- Production cost: Banners have a printing, shipping, install, and removal cost.*
* Differs depending on the actual unit.
Brand Experience expand_more
Revolutionize brand engagement with experiential advertising in airport lounges, captivating a captive audience of travelers.
Deliver interactive and immersive experiences that create lasting impressions and foster brand loyalty.
Implement diverse activations, including brand ambassador programs, tech-focused displays, and product sampling, for memorable brand exposure.
Engage affluent customers face-to-face, showcasing products or services uniquely and effectively.
Achieve cost-effective reach for a valuable travel audience while providing enjoyable, memorable experiences that resonate long after their journey.
- Size: Various sizes.*
- Production lead time: 2-3 months*
- Production cost: Fabrication, printing, shipping, install, materials, removal, and more.*
* Differs depending on the actual unit.
Charging Stations expand_more
The digital charging network screens in business clubs offer an effective method for brand advertisers to engage with airport passengers and broaden their audience while simultaneously providing a valuable device charging service.
These clubs provide a captive environment where travelers spend significant amounts of time, sometimes upwards of 90 minutes, making it an ideal place to showcase your brand.
Brands can increase their visibility and reach an influential audience of business decision-makers and high net worth individuals in a cost-effective and imaginative way.
- Ad spots: 30 seconds.
- Loop duration: Ranges from 5-6 minutes.*
- Capabilities: Full motion animation and static. Use different rotating ads.
- Lead times: 5-7 business days.*
* Differs depending on the airport and airline.
Security Tray expand_more
Captivating, diverse reach: By advertising on airport security trays, your brand can effortlessly engage a wide variety of travelers during an essential part of their journey.
Limitless creativity: Cater to a range of industries, from streaming services to financial companies, by designing eye-catching and appealing messages in this unique space.
Cost-effective strategy: Make a lasting impact on a valuable audience without exceeding your budget through security tray advertising.
Stand out from the crowd: Differentiate your brand from conventional advertising methods and leave a lasting impression on potential customers.
- Production cost: Printing, install, and shipping.
- Lead times: 3-4 weeks.*
* Differs depending on the airport.
Airport Security Area Domination expand_more
Immersive brand experience: Airport security area domination advertising allows your brand to capture the attention of travelers through a complete takeover of the space with engaging messaging.
Diverse ad formats: Utilize a range of creative elements, including wall wraps, banners, fence clings, and security tray branding, to leave a lasting impression on passengers during a crucial airport touchpoint.
Captive environment: Connect with customers in a setting where their attention is focused, providing a more effective platform for showcasing your brand message.
Reach valuable audiences: Leverage this powerful approach to engage with a diverse and highly sought-after demographic, enhancing your brand's visibility and impact.
- Production cost: Printing, shipping, install, and removal.
- Lead times: 14-21 business days.*
* Differs depending on the airport.
Airport WiFi Sponsorship expand_more
Sponsoring Wi-Fi access at airports enables your brand to engage with travelers in a valuable and impactful way through their personal devices.
Versatile call-to-action: Utilize a variety of approaches to target customers, fostering interaction and interest in your brand.
By offering free Wi-Fi to travelers, your brand creates a lasting impression by providing tangible benefits that they will appreciate.
Digital mobile advertising at airports allows your brand to effectively target a wide array of audiences, including ecommerce, B2B, and travel companies.
Leverage the captive airport environment to boost customer engagement, sales, and brand loyalty through sponsored Wi-Fi access.
- Ad spots: 30 seconds.
- Capabilities: Video and static. Choose from a variety of call-to-action pages.
- Lead times: 5-7 business days.
Exhibit Space expand_more
Captivating engagement: Experiential advertising at airports enables your brand to interact with a captive audience of travelers through immersive and interactive experiences.
Lasting impressions: Create unforgettable moments for customers by offering a variety of activations, including brand ambassador programs, tech-focused displays, and product sampling.
Unique showcase: Exhibit spaces provide an exceptional platform to present your products or services in a memorable manner and facilitate face-to-face customer interactions.
Cost-effective reach: Engage a valuable travel audience with exhibit space advertising at the airport, maximizing your brand's impact without overspending.
Memorable experiences: Delight customers with a fun and exciting activation they will remember and associate with your brand long after their travels.
- Size: Various sizes.*
- Production lead time: 2-4 months*
- Production cost: Fabrication, printing, shipping, install, materials, removal, and more.*
* Differs depending on the actual activation and airport.
Exterior Airport Banners expand_more
Leverage the power of exterior signage to engage airport visitors as they arrive or depart, ensuring your brand remains top-of-mind. Utilize high-impact formats like billboards, building wraps, and digital screens to create unforgettable visuals and make a lasting impression on your target audience. Embrace airport exterior advertising to elevate brand awareness and leave travelers with a memorable connection to your brand.
- Production cost: Printing, shipping, install, and removal.
- Lead times: 14-21 business days.*
* Differs depending on the airport.
Airport Digital Billboards expand_more
Reach a captive, diverse audience: Exterior digital billboards at the airport enable your brand to engage with a wide variety of travelers, amplifying your brand's visibility.
Attention-grabbing visuals: Utilize creative messaging on digital billboards to make a lasting impression on travelers and effectively communicate your brand's message.
Authority perception: Leverage the elevated credibility travelers associate with airport branding, enhancing your brand's reputation and appeal.
Valuable audience engagement: Connect with a highly sought-after demographic to increase brand awareness, drive engagement, and foster loyalty.
- Ad spots: 5-10 seconds.
- Capabilities: Full motion animation and static.
- Lead times: 7-10 business days.
Pre-Roll Spot on Seatback expand_more
Pre-roll seat back advertising is an innovative way for brands to reach a captive audience of travelers mid-flight.
With the ability to deliver content directly to the screen in front, advertisers can utilize video-on-demand ad spots for tv shows and movies to create an impactful and memorable message.
These programs provide a unique opportunity for brands to reach customers with a 30-second spot duration, creating a lasting impression on passengers in a captive environment.
In-flight seat back screen advertising provides a valuable touchpoint for brands to connect with customers and promote their products or services.
It's a cost-effective way for brands to reach a diverse audience and make an impression mid-flight.
Roadblock Spot on Seatback expand_more
Advertisers can place video ads on the seatback screens of airplanes to reach a captive audience of travelers during their flight. Pre roll and roadblock.
These spots provide a unique opportunity for brands to reach all customers onboard with a must watch 30-second spot full audio, creating a lasting impression on passengers in a captive environment.
- Ad spots: 30 seconds.
- Capabilities: Video.
- Lead times: 30-45 business days.*
* Differs depending on the airline.
Spots on Personal Devices expand_more
Brands advertising inflight through personal devices, such as tablets, phones, and laptops, is an innovative way to reach a captive audience of travelers mid-flight.
With the ability to deliver content directly to passengers, advertisers can utilize live TV advertising and video-on-demand ad spots to create an impactful and memorable message.
These programs provide a unique opportunity for brands to reach customers with a 30-second spot duration, creating a lasting impression on passengers in a captive environment.
In-flight advertising provides a valuable touchpoint for brands to connect with customers and promote their products or services. It's a cost-effective way for brands to reach a diverse audience and make an impression mid-flight.
- Ad spots: 30 seconds.
- Capabilities: Video.
- Lead times: 14-45 business days.*
* Differs depending on the airline.
Boarding Passes expand_more
Advertisers can place branding or advertising on boarding passes to reach travelers as they check-in for their flight. This format can be used to promote travel-related products and services or to build brand awareness.
Case Studies
With our expertise in strategy, planning, buying, and execution, we deliver successful global airport advertising campaigns.
- Dynatrace
- Fortinet
- Invest in Canada
- Radisson
- Fabric
- University of Pennsylvania
- BYU
- Rauw Alejandro
- Flexispot
Dynatrace offers a platform for understanding the performance of multi-cloud environments. A publicly traded company that serves customers in a variety of regions including North America, Europe, the Middle East, Africa, Asia Pacific, and Latin America. It was established in 2005 and generates revenue of approximately billion dollars per year.
The Journey
Dynatrace worked with EAM to plan and carry out a worldwide airport advertising campaign across various continents such as Europe, Asia, Australia, North America, and South America. Together with our airport concession partners, we crafted an airport media campaign that included both digital large format and digital screen networks that reached specific groups of people within airports.
Outcomes
Dynatrace's campaign was displayed in major airports including Paris, London, São Paulo, Kuala Lumpur, Mexico City, Tokyo, and others. It reached over 60 million people around the world.
Fortinet, Inc. provides broad, integrated, and automated cybersecurity solutions in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. The company, which is publicly traded. It was established in 2000 and generates revenue of approximately 4.4 billion dollars per year.
The Journey
We helped Fortinet develop, plan, and execute a U.S. and Canada airport advertising campaign across many markets such as Las Vegas, New York, Chicago, San Francisco, Toronto, Washington DC, Dallas, and many more.
Outcomes
Fortinet’s campaign was able to garner over 40 million impressions and helped elevate the brand as a leader in cybersecurity solutions.
Invest in Canada works directly with global investors to unlock investment opportunities and facilitate expansion in Canada. They bring industry, community and government partners together to offer seamless services that make it easy for you to grow your operations in Canada.
The Journey
EAM supported Invest In Canada by helping to develop and implement a customized approach that targeted airports in the U.S., Europe, and Middle East. The goal was to promote investment opportunities in Canada to C-level executives. A combination of digital and print media effectively reached this traveling demographic.
Outcomes
The Invest in Canada campaign appeared in prominent airports such as London, Dubai, and New York, as well as in airline club lounges across various U.S. airports. This exposure enabled Invest in Canada to garner more than 49 million impressions.
Radisson Hotel Group provides a dynamic set of hotel brands for a wide range of travelers and budgets. Each of these brands has its own identity. Any traveler can feel at home when they decide to stay with us, because there is always a Radisson Hotel that caters to their needs.
The Journey
EAM assisted Radisson in planning and executing a South America and Mexico City marketing effort. The objective was to increase awareness for Radisson's properties in key tourist spots. Both digital and physical branding was employed to reach travelers.
Outcomes
This campaign resulted in over 30 million impressions across Buenos Aires, Santiago, Bogota, and Mexico City.
Fabric is the headless commerce platform purpose-built for growth. Headless means connecting every sales channel (head) to a single source with Fabric. Customers like GNC and The Honest Company trust fabric for its open and modular design, allowing them to be live in weeks without having to re-platform.
The Journey
EAM helped Fabric plan and executed a full takeover of digital and security tray signage at San Jose Airport. Fabric was able to take over 82 digital faces covering 5,252 square feet of live area. In addition, all 760 TSA trays in the security line had Fabric branding on it.
Outcomes
With over 10 million impressions, Fabric was able to showcase their offering and attract new customers. The San Jose takeover allowed Fabric to establish and position itself as a trustworthy leader in the space. Maintain a high level of visibility with different audiences.
The Wharton School of the University of Pennsylvania is the business school of the University of Pennsylvania, a private Ivy League research university in Philadelphia. Generally considered to be one of the most prestigious business schools in the world, the Wharton School is the world's oldest collegiate business school, having been established in 1881.
The Journey
We assisted The Wharton School in planning and executing a crucial initiative to raise awareness of their Executive Education program. The plan was to target and focus on professionals in business club lounges of major airports in the U.S. Cities targeted included: Philadelphia, New York, Dallas, Atlanta, Denver, Minneapolis, San Diego, and Atlanta.
Outcomes
Wharton successfully connected with targeted professionals in United, Delta, and American Airlines business club lounges.
Brigham Young University is a private research institution located in Provo, Utah. Founded in 1875, it currently has over 30,000 undergraduate students enrolled, and more than 440,000 living alumni.
The Journey
We assisted BYU with planning and carrying out a multi-market airport advertising campaign aimed at increasing enrollment for the upcoming year. We used the digital video capabilities of airports in Salt Lake City, Dallas, Chicago, and Washington DC as the main focus of the campaign.
Outcomes
We implemented a strategic approach to maximize BYU's budget by having ongoing year round ads in Salt Lake City Airport and rotating them in other key markets. This campaign was run for an entire year, which allowed BYU to maintain a high level of visibility with different audiences.
Rauw Alejandro, is a world-renowned singer and songwriter from Puerto Rico. His Vice Versa album has amassed more than 3.6 Billion streams and topped the Best Albums of 2021 lists in The New York Times, Rolling Stone, NPR, and Billboard.
The Journey
EAM helped plan, secure, and execute a domestic and international airport and inflight ad campaign for the release of Rauw’s newest album “Saturno”. Reaching a massive audience in Miami, Madrid, Barcelona, New York, Chicago, and onboard all JetBlue planes.
Outcomes
The ads for Rauw Alejandro’s Saturno have been seen by over 15 million people across the U.S. and in Spain. This campaign will not only accompany the release of the album but also help with promotion of the upcoming tour.
Flexispot has always been the go-to for the best height adjustable standing desks, offering ergonomic solutions that help people upgrade their home office. The company has 20 years of experience in the ergonomics industry and have helped over 10 million people avoid spine health problems with their array products.
The Journey
We were tasked by Flexispot to boost brand recognition in the U.S. We aided in pinpointing crucial airports for their campaign and executed a yearly branding takeover of TSA security trays in 5 major cities: Chicago, Denver, Charlotte, Washington DC, and Los Angeles.
Outcomes
Flexispot generated over 100 million impressions by displaying their brand to U.S. consumers at 5 major airports.
Advertise to Specific Market Segments at Newark Airport
- B2B
- Conference Participants
- B2C
- Education
- Tourism
- Government
- Luxury
- Events
- Entertainment
- Financial and Crypto
- PSA & Non-Profits
- Healthcare
Attracting Business Decision-Makers at Newark Liberty International Airport (EWR)
Newark Liberty International Airport (EWR) provides an exceptional setting for B2B brands to engage with business decision-makers directly. With professionals and frequent flyers spending considerable time in transit, EWR's airport advertising is an invaluable channel for reaching this high-impact audience.
To leave a lasting impression on these decision-makers, it's essential to customize your advertising campaigns at EWR to address their distinct needs, preferences, and habits. Utilize a mix of advertising mediums, such as dynamic digital screens, immersive activations, and visually striking traditional signage, to create a memorable advertising experience.
By concentrating on delivering a persuasive message that underscores your brand's exclusive value proposition and crafting captivating, relevant campaigns, you can effectively seize the attention of crucial decision-makers.
This tactical approach to airport advertising at Newark Liberty International Airport will not only heighten your brand awareness among your target audience but also generate conversions and nurture enduring relationships with influential business clients.
Take advantage of the opportunity to make a significant impact with your EWR airport advertising campaigns and build connections with the decision-makers who are vital to your business.
Welcoming Conference Attendees with Impactful Advertising at EWR
As conference delegates arrive at Newark Liberty International Airport (EWR), your brand has the perfect chance to establish a robust initial connection with this influential audience. Airport advertising allows you to effectively engage with these business travelers as they make their way through EWR, eager to attend industry events such as the New Jersey Tech Summit and more.
To attract conference-bound visitors, design personalized advertising strategies that align with their particular needs and interests. By thoughtfully positioning your ads throughout EWR, you can develop memorable and interactive experiences for these newly arrived attendees, laying the groundwork for meaningful connections.
Employ airport advertising at EWR to boost your brand's profile and position your company as an industry leader among conference attendees. This focused approach will not only increase brand recognition and loyalty but also stimulate sales and revenue growth over time.
Optimize your brand's exposure by engaging with business travelers as they arrive at Newark Liberty International Airport for conferences and conventions – leave a lasting impression through strategic airport advertising that propels your brand's success.
Soaring Impressions: Engaging Travelers with EWR Airport Advertising
Airport advertising, particularly at Newark Liberty International Airport (EWR), offers a potent opportunity for your brand to leave a strong and lasting impression on consumers, regardless of whether they're traveling for pleasure or work. Extended dwell times and heightened awareness at airports like EWR make them the ideal environment to reach your target audience and cultivate positive brand associations.
Research by Nielsen indicates that 68% of U.S. travelers link airport advertising to high-quality brands and services, and 76% take action after encountering airport ads. This highlights the significant influence airport advertising can wield over consumer behavior.
Engage consumers traveling for leisure and business effectively by employing a range of inventive approaches, such as immersive activations, dynamic digital content, interactive exhibits, and focused branding at key touchpoints.
These techniques will not only help your brand stand out in a competitive market but also generate unforgettable experiences for consumers.
In summary, airport advertising, especially at EWR, allows your brand to connect with a diverse and valuable consumer base, improve brand image, and elevate recognition and sales. Seize the opportunity to captivate your target audience and create a lasting impression with engaging airport advertising campaigns.
Elevate Enrollment Through EWR Airport Advertising
Airport advertising at Newark Liberty International Airport (EWR) offers universities an unmatched platform to promote their enrollment programs and attract a broader audience of potential MBA, graduate, or specialized program students. Showcasing your programs in a prestigious setting like EWR is crucial due to the importance of choosing the right educational institution.
Airport advertising at EWR enables universities to position their programs as leaders in their respective fields, from business schools to specialized institutes. Furthermore, alumni donations play a significant role in supporting universities, and targeting both business and leisure travelers presents an opportunity to connect with alumni who frequently visit airports.
Across the nation, universities are advertising their executive, MBA, and specialized programs to ambitious professionals seeking career advancement. By taking advantage of EWR airport advertising, your university can grab the attention of a wide-ranging audience of potential students and foster a favorable perception of your programs. This leads to increased enrollment and sustained support.
In conclusion, EWR airport advertising is the key to successfully marketing your university's enrollment programs to a vast audience of travelers. Utilize this high-impact platform to create a positive perception of your programs, boost enrollment, and establish connections with influential alumni.
Tourism Lift-off: Amplify Your Brand with Newark Liberty International Airport (EWR) Advertising
Airport advertising has become an indispensable tactic for progressive businesses like hotels, tour operators, airlines, tourist attractions, and travel insurance providers looking to captivate and engage their target audience – travel aficionados. Newark Liberty International Airport (EWR) presents a prime opportunity for this strategy.
EWR offers an exceptional setting to forge connections with travelers actively searching for new experiences and destinations. With an audience already in the travel mindset, your brand can capitalize on this golden opportunity to leave a lasting impression and ignite interest in future adventures.
Employing inventive methods like immersive experiential activations, visually arresting digital messaging, interactive displays, and strategic branding at high-impact touchpoints, your business can effectively draw in and target travelers during their journey when they're most open to new concepts.
These concentrated efforts not only craft memorable experiences for travelers but also boost brand recognition and stimulate conversions. EWR's bustling foot traffic presents an unmatched stage for businesses to connect with an extensive array of potential customers, all eager to discover new travel possibilities.
Grasp the opportunity to leave a lasting impression in the world of travel. Adopt advertising at Newark Liberty International Airport (EWR) and watch your brand reach new heights as you engage with the ardent travelers who will define the future of the industry.
Government Outreach Flourishes with EWR Airport Advertising
Government agencies and organizations acknowledge the potency of airport advertising at EWR to communicate and engage with a varied audience of leisure and business travelers. From recruitment initiatives for law enforcement and military to public health endeavors, EWR provides a high-visibility stage for reaching a diverse audience.
EWR presents a distinct atmosphere for government bodies to connect with travelers from a range of backgrounds, making it a perfect location to share crucial messages and draw in potential candidates. With a prestigious setting and a captive audience, your organization can leave a powerful impact on those who matter most.
By employing tactics like dynamic digital messaging, interactive displays, and strategically positioned ads, your government organization can kick off compelling and persuasive campaigns that raise awareness, enhance engagement, and emphasize the importance of your mission.
Advertising at Newark Liberty International Airport (EWR) enables government agencies and organizations to forge effective connections with travelers, converting EWR into a pivotal hub for public information and engagement. Don't miss the opportunity to raise your organization's profile and sway among the traveling public. Embrace EWR airport advertising and let your message take flight.
Premium Visibility: Luxury Brands Flourish in Newark Liberty International Airport Advertising
Upscale consumer brands recognize the significant potential of airport advertising at Newark Liberty International Airport (EWR), leveraging the distinct possibilities to engage wealthy leisure and business travelers. Airports such as EWR provide a matchless setting for influential marketing initiatives, drawing a captive audience in a distinguished environment that embodies refinement and exclusivity.
As the travel sector grows, the appetite for luxury retail and brand promotion in airports like EWR has soared, inviting a variety of premium fashion labels, car makers, jewelers, luggage, fragrances, and more to exhibit their top-notch products in this international arena.
The prestige connected to airport advertising at EWR enables luxury brands to associate their image with the airport's polished ambiance. This strategic positioning enhances brand credibility and appeals to discerning consumers who appreciate life's finest offerings.
Furthermore, the extended waiting times at airports, especially in the U.S., offer a priceless chance for luxury brands to interact with their target market. With passengers spending considerable time waiting for flights, luxury brands can capitalize on this opportunity to display their merchandise, leaving a lasting impression on this coveted consumer segment.
Explore the charm of EWR airport advertising and watch your luxury brand reach new heights, captivating the affluent travelers that embody your market.
Winning Big with Newark Liberty International Airport Advertising for Sporting Events
Renowned sporting events attract extensive audiences of fervent fans, offering an unparalleled opportunity for advertisers to engage with this highly involved audience through airport advertising at EWR. Fans journeying to these prominent events are keen to revel in the festivities, making them a perfect audience for brands aiming to create a memorable impact.
Visitors to these large-scale sporting events frequently possess significant spending power and elevated household incomes. By advertising in airports like EWR, your brand can efficiently engage with these passionate consumers as they commence their thrilling escapades.
Utilizing EWR airport advertising during marquee sporting events grants your brand access to an enthusiastic and receptive audience, ready for spending. The anticipation surrounding these events magnifies the effect of your ads, enhancing brand exposure, nurturing loyalty, and solidifying your connection to the most unforgettable moments in sports.
Don't let the chance to win big with EWR airport advertising pass you by. Capitalize on the opportunity to connect with dedicated fans and boost your brand as they travel to support their favorite teams and athletes.
Launching to Fame: EWR Airport Advertising
Renowned entertainment entities like theme parks, streaming platforms, film studios, music labels, concert organizers, and live show creators recognize the immense influence of advertising at Newark Liberty International Airport (EWR) in captivating diverse leisure and business travelers. EWR, a bustling hub that attracts visitors worldwide, serves as the perfect setting for promoting entertainment products and services to various demographics.
Today's travelers desire captivating and immersive experiences, which EWR airport advertising is well-suited to provide. Equipped with innovative interactive digital displays, vivid video screens, and striking digital posters, your advertising campaign can leave a lasting impact on your target audience, transforming the airport atmosphere into a stunning showcase for your brand.
Advertising at EWR Airport offers unparalleled flexibility, allowing you to modify and refine your campaign seamlessly, ensuring your message stays current and engaging. This adaptability is essential in the fast-paced entertainment sector, where trends and content are perpetually evolving. By employing the most advanced technology and alluring visuals, your advertisement can distinguish itself and generate excitement among travelers.
Beyond that, EWR airport advertising allows you to connect with both leisure and business travelers, a crucial distinction since many business travelers also explore entertainment options during their trips. By engaging this audience, you can enhance your brand's visibility, increase interest, and ultimately drive revenue.
Seize the opportunity to leave an indelible impression on a captive audience. Advertising at Newark Liberty International Airport (EWR) presents the perfect platform to spotlight your entertainment services, captivating both leisure and business travelers and propelling your brand to new heights.
Financial Success Takes Flight: Engaging EWR Airport Ads
Financial institutions such as banks, stock brokers, exchanges, crypto platforms, digital currencies, and other financial service providers understand the enormous potential of EWR Airport advertising to captivate a high-value audience of leisure and business travelers. With a diverse demographic comprising educated and affluent individuals, EWR is the ideal stage for promoting your financial products and services.
Modern travelers often seek opportunities and solutions to manage their finances while on the move. Advertising at EWR Airport enables you to target these individuals directly, leveraging high foot traffic and international reach to effectively communicate your message. Business travelers, tourists, and frequent flyers alike represent potential customers for your financial services.
Lengthy wait times and layovers at airports result in a captive audience, ensuring your advertisement is noticed, read, and contemplated. As passengers traverse the airport, they are more likely to engage with your campaign, increasing interest and potential conversions. Additionally, the airport environment fosters a sense of security and trust, further enhancing the appeal of your financial offerings.
Advertising at Newark Liberty International Airport (EWR) also highlights your organization's progressive and innovative approach. Sleek, contemporary designs capture travelers' attention, positioning your brand as a frontrunner in the competitive financial market. Whether promoting traditional banking services or cutting-edge crypto platforms, EWR advertising ensures your message is conveyed with impact.
Don't miss the opportunity to connect with a high-value audience of leisure and business travelers. Advertising at Newark Liberty International Airport (EWR) provides the perfect stage for financial institutions to create a lasting impression, driving interest and engagement in your products and services.
Promoting Causes Through Newark Liberty International Airport Ads
City authorities and charitable organizations acknowledge the incredible potential of Newark Liberty International Airport (EWR) advertising for amplifying public service announcements and raising awareness for their initiatives. With millions of passengers transiting through airports like EWR annually, your message can make a substantial impression on vacationers and business travelers alike.
EWR offers a captive audience, ensuring that your announcement reaches passengers while they queue, unwind in lounges, or stroll to their boarding gates. This guarantees ample exposure for your message to a diverse group of individuals. Additionally, airports are often considered reliable sources of information, making them ideal platforms for public service announcements and charity campaigns.
Non-profit organizations can take advantage of EWR advertising to inform the public about their objectives and the causes they champion. This international stage enables you to engage with travelers worldwide, many of whom might not have come across your organization's message otherwise. Your campaign can ignite discussions, motivate action, and even stimulate donations.
By utilizing airport advertising, nonprofits can also provide giving opportunities via airport-based kiosks or other technologies. This convenient method allows travelers to contribute immediately, further supporting your cause and driving change.
In conclusion, advertising in airports like EWR presents a distinctive and persuasive opportunity for public service announcements, non-profits, and public good campaigns to reach a wide audience of vacationers and business travelers. Elevate your message and inspire positive change through the power of airport advertising.
Healthcare Advertising at Newark Liberty International Airport
Airport advertising is an influential tactic for medical groups, hospitals, clinics, health insurance providers, and health technology companies aiming to connect with a diverse audience of leisure and business travelers at locations like EWR. As bustling transportation centers, airports offer an unparalleled chance to engage with potential clients who might need medical services or health insurance while away from home.
Medical groups can leverage EWR advertising to enhance brand recognition and attract new patients, while hospitals and clinics can highlight their specialized services, such as urgent care, pediatric care, or women's health. Health insurance companies can employ airport advertising to emphasize the necessity of coverage and present their plans, while health technology firms can feature their innovative solutions, like telemedicine or wearable devices.
Airport advertising at EWR encompasses various formats like billboards, digital displays, and interactive kiosks, allowing for targeted messaging to specific demographic groups, such as families, business travelers, or seniors. By incorporating advanced technology like augmented reality or virtual reality, your advertising campaign can engage and captivate travelers, leaving a lasting impact.
In summary, advertising at Newark Liberty International Airport (EWR) presents a unique and compelling opportunity for hospitals, clinics, health tech apps, healthcare technology, and health service providers to reach a broad audience of leisure and business travelers. Elevate your brand and showcase your services with the power of airport advertising.
Trusted by Large and Small Companies
Frequently Asked Questions
Is airport advertising effective? expand_more
Airport advertising is highly effective for several reasons. Airports are bustling hubs that cater to a diverse and captive audience, including business travelers, tourists, and frequent flyers. This results in prolonged exposure to your ads and increased brand awareness. Additionally, airport advertising allows you to target specific demographics, ensuring your message reaches the right audience.
Airline club lounges, frequented by business travelers, offer an exclusive environment for targeted advertising, capturing the attention of high-value customers. Furthermore, airport Wi-Fi enables precise device targeting, allowing you to engage with passengers on their smartphones, tablets, or laptops.
With various formats such as digital screens, billboards, and experiential marketing, airport advertising provides a unique opportunity to create memorable and impactful campaigns, ultimately driving higher conversion rates for your brand.
Why is airport advertising important? expand_more
Airport advertising is important due to its unique ability to capture the attention of a diverse, captive audience with significant purchasing power. As passengers spend considerable time in airports during check-in, security screening, layovers, and baggage claim, they are more likely to absorb and engage with advertising messages.
Airport advertising elevates your brand's image, as it is often associated with luxury, innovation, and global reach. By leveraging a variety of formats, such as digital screens, billboards, and experiential marketing, airport advertising creates memorable and impactful campaigns, positioning your brand as a leader in its industry.
Does airport advertising work? expand_more
Absolutely, airport advertising works effectively due to the unique environment and audience it caters to. Airports attract a wide range of passengers, from business professionals to vacationers, providing a captive audience with substantial spending potential. The time spent by passengers during check-in, layovers, security checks, and baggage collection creates ample opportunities for ads to resonate and leave a lasting impression.
Airport advertising allows for precise demographic targeting, ensuring your message reaches an audience most likely to engage with your brand. By utilizing strategic ad placements in areas such as airline club lounges, gate areas, security, ticketing, food area, bag claim, and leveraging airport Wi-Fi for device targeting, you can tailor your campaigns to specific customer segments.
Furthermore, airport advertising offers diverse formats, including digital displays, large-scale billboards, and immersive experiences, which contribute to creating memorable and persuasive campaigns. By capitalizing on the airport's dynamic setting, your brand can achieve increased visibility, enhanced brand image, and ultimately, higher conversion rates.
How much does it cost to advertise at the airport? expand_more
The cost of airport advertising can vary greatly depending on several factors, including the specific airport, location of the advertisement within the airport, ad format, size, duration, and the level of customization. Smaller regional airports typically have lower advertising costs, while prime locations in larger international airports command higher prices due to increased footfall and visibility.
Ad formats, such as digital displays, large-scale billboards, experiential marketing, or ads in airline club lounges, each come with their own price range. Digital ads are often priced on a cost-per-impression basis, while traditional static formats like billboards might be charged monthly or for a fixed campaign duration. Customized, immersive experiences generally require a higher investment due to their unique and interactive nature.
To determine the exact cost of advertising at an airport, it is best to consult with one of our airport advertising specialists for specific rates and available options tailored to your brand's needs and budget.
Which airport advertising is more effective? expand_more
The most effective airport advertising strategy depends on your target audience, campaign goals, and budget. To maximize impact, consider demographics, ad format, budget constraints, and creativity. Tailor your ads to the audience, choose the right format for your objectives, and create visually appealing messages. Ultimately, a well-planned and targeted approach will yield the best results for your airport advertising campaign.
How can EAM help? expand_more
EAM is here to guide businesses and marketing agencies through the exciting world of airport advertising. We're experts in airport advertising and have helped many famous brands and groups run successful advertising campaigns in over 50 airports around the globe. Reach out to us to begin planning your airport advertising campaign.
Do you have any questions?
Reach out to us with any questions or requests.